Here’s a simple piece of SEO advice you’ll never get from an average SEO – it’s all about common sense. Sure, getting a website to rank for some juicy, volume-heavy, money keywords is a tough job – but I, for one, am totally against the idea of making shi!t sound more complicated than it usually […]

First things first – the link anchor text is important for SEO. Don’t let anyone convince you otherwise – not today, at any rate. The real question is – how important? It’s very, very easy to miss the mark, I’ve seen many professional SEOs do it all the time. Like most things SEO, wrapping your […]

It’s hard enough to end up in search results AND have people click through to your website. You don’t want to make them bounce by serving a thick wall of endless text. We don’t even need a case study or survey to tell us that text walls don’t work (but if you really need a […]

It doesn’t matter what the topic at hand is. When you talk about SEO and content marketing in the same breath, you’re going to draw a few common emotions without fail. Here’s the biggest of ‘em all – confusion. Do you let SEO take a free rein as if it’s still 2009? Do you just […]

Why do we use sitemaps in SEO? That is the question. If you have been wondering what sitemaps are and how they are important for SEO, you are in good company. You might also be wondering how you can use sitemaps to your advantage. You are about to find out. Site mapping is probably one […]

Google Tag Manager is something that you may have never heard of when researching tags. Having not heard of it isn’t unusual since many people state that they have no idea what it is or how it works. Would you believe that this tool has been around since 2005? Google Tag manager is free and […]

You’ve got a great domain name, you’ve purchased a good hosting plan and your developers have set up a clean, feature-rich website. Everything looks good and your business is finally online. That’s great – but that’s not all. If your website, user data and traffic aren’t secured, you jeopardise the credibility of your business, the […]

Site speed is important when you are looking to search engine optimize (SEO) your site. In 2010 Google announced that your site speed would impact your ranking. What they mean by this is how long a visitor will have to twiddle their thumbs until your site has loaded in its entirety. People are impatient by […]

There are a lot of common on-page myths when it comes to understanding search engine optimization (SEO) As a result, SEO is a difficult concept to grasp. When you think you have search engine optimization mastered, something changes that throws you off. There is only one constant in SEO, and that is the fact that […]

Effective meta descriptions have one essential task, to hook a reader into visiting to your site. Perfect meta descriptions provide a succinct description of what your website entails. This description is in conjunction with what the rest of your website contains. Most contact sharing websites will generate a meta description for you, but you want […]